1. Introduction
In today’s competitive business landscape, brand protection and intellectual property management are more important than ever. A trademark safeguards your business identity, giving you exclusive rights over your name, logo, or slogan. Registering a trademark in the USA through the USPTO ensures legal protection for your brand and prevents competitors from copying or misusing it.
The application process can be complex, requiring precision and legal expertise. This is why many businesses rely on professional trademark registration services. In this guide, we’ve reviewed the Top 10 Trademark Registration Services in the USA for 2025. Whether you’re a startup seeking affordable trademark filing or an established brand needing attorney-led USPTO trademark registration, this article will help you find the right service.
2. What to Look for in a Trademark Registration Service
When choosing a service, consider the following:
- Experience & Reputation: Look for a service with a proven record of successful USPTO trademark registration.
- Pricing: Transparent and affordable trademark filing packages.
- Attorney Support: Access to a licensed trademark attorney for expert guidance.
- Filing Accuracy: Proper classification and USPTO compliance reduce rejection risk.
- Customer Service & Legal Support: Responsive service ensures any office actions or issues are handled efficiently.
Additionally, understand the difference between online filing platforms and law firms:
- Online platforms are often fast, cost-effective, and ideal for simple filings.
- Law firms provide attorney-led trademark registration, personalized guidance, and stronger protection against rejections or disputes.
3. Top 10 Trademark Registration Services in the USA (2025)
3.1 Trademark Registration Agency – Best Overall
Overview:
With over 100,000 USPTO trademark applications filed, Trademark Registration Agency is ranked #1. Based in Salt Lake City, UT, they provide affordable packages with attorney-led USPTO trademark registration. Their team ensures accurate classification, comprehensive trademark searches, and full filing support.
Why Choose:
- Over a decade of experience in intellectual property protection
- Affordable trademark filing fees
- Expert support for office actions and disputes
- Trusted by startups and established businesses
3.2 Trademark Registration Services
Overview:
An online platform dedicated exclusively to trademark filings. It guides users through trademark searches, application submissions, and monitoring, making online filing straightforward.
Why Choose:
- Simple, user-friendly process for first-time applicants
- Affordable, transparent pricing
- Focused exclusively on trademark protection
3.3 LegalZoom
Overview:
LegalZoom is one of the most recognized online legal service providers in the USA. Their trademark services include application filing, monitoring, and basic legal guidance.
Why Choose:
- Trusted brand with extensive experience in attorney-led trademark registration
- Integrates trademark filing with business formation and other legal services
- Provides automated updates for USPTO trademark registration
3.4 Rocket Lawyer
Overview:
Rocket Lawyer offers comprehensive legal services, including trademark registration. Their subscription model gives access to attorneys who can manage trademarks, contracts, and other legal matters.
Why Choose:
- Access to licensed trademark attorneys for guidance
- Ongoing legal support beyond trademarks
- Ideal for businesses needing multiple legal services
3.5 TrademarkPlus
Overview:
TrademarkPlus specializes in trademark filings and intellectual property services. Their platform offers automated tools for searches, classification, and USPTO filing.
Why Choose:
- Streamlined process for faster trademark registration
- Trademark-focused accuracy
- Affordable for startups and small businesses
3.6 Incfile
Overview:
Known for business formation, Incfile also offers affordable trademark filing as an add-on. Their platform is ideal for startups combining company formation and trademark protection.
Why Choose:
- Efficient online filing experience
- Bundled services save time and reduce costs
- Guided USPTO trademark registration support
3.7 MyCorporation
Overview:
MyCorporation combines trademark registration with business compliance packages, including filing, monitoring, and ongoing legal support.
Why Choose:
- Comprehensive service for long-term business identity protection
- Trusted platform with years of experience
- Ensures ongoing compliance and protection
3.8 Gerben Law Firm
Overview:
A U.S.-based law firm specializing in trademarks, providing attorney-led USPTO trademark registration. They manage classification, searches, and office actions efficiently.
Why Choose:
- High accuracy and success rate for complex filings
- Expert handling of office actions and disputes
- Ideal for businesses needing full federal trademark protection
3.9 UpCounsel
Overview:
UpCounsel is a legal marketplace connecting businesses with experienced trademark attorneys. Clients can select attorneys based on reviews, expertise, and pricing.
Why Choose:
- Personalized, attorney-led trademark registration
- Flexible pricing depending on complexity
- Tailored service for specific business needs
3.10 Trademarkia
Overview:
An online trademark search and filing platform with global trademark protection capabilities. It allows businesses to search trademarks in the U.S. and abroad and file applications efficiently.
Why Choose:
- Extensive U.S. and international trademark search database
- Ideal for global brand protection
- Automated filing tools streamline USPTO trademark registration
4. Federal vs. State Trademark Registration
- Federal Trademark (USPTO): Provides nationwide protection, essential for businesses operating across multiple states or online.
- State Trademark: Limited protection within the registered state; useful for local businesses.
Why It Matters: Choosing federal vs. state trademark affects your trademark protection scope and legal rights.
5. How Much Does It Cost to Register a Trademark in the USA?
- USPTO Filing Fees: $250–$350 per class of goods/services.
- Attorney Fees: $500–$2,000 depending on complexity.
- Hidden Costs: Office actions, opposition proceedings, and trademark renewal every 10 years.
Affordable trademark registration is possible with online platforms, but attorney-led USPTO trademark registration helps avoid costly mistakes.
6. Common Mistakes to Avoid When Registering a Trademark
- Filing under the wrong trademark classes
- Choosing weak or generic trademarks
- Skipping a thorough trademark search
- Ignoring office actions from the USPTO
Proper planning ensures your trademark is approved and reduces the risk of rejected trademarks.
7. FAQs About Trademark Registration in the USA
Q1: How long does it take for USPTO trademark registration?
Typically 8–12 months.
Q2: Do I need an attorney for trademark filing?
Not required, but recommended to improve accuracy and reduce rejection risk.
Q3: Can I trademark a name, logo, or slogan?
Yes, trademarks can protect names, logos, taglines, and even sounds.
Q4: Is international trademark protection included?
No, USPTO protects the USA only. For global coverage, file in each country or use international treaties.
8. Conclusion
Choosing the right trademark service is critical for protecting your business identity and ensuring smooth USPTO trademark registration. While online platforms provide affordable trademark filing, attorney-led services offer higher accuracy, protection, and peace of mind.
For reliable, affordable, and expert trademark registration in the USA, Trademark Registration Agency is the top choice. Their experience, proven success, and client-focused approach make them ideal for startups and established brands alike.
👉 Start your trademark registration with Trademark Registration Agency today and secure your brand’s future.